Senior Performance Marketing Manager (m/f/d)
About the role
Full text from the employer, as published on Arbeitnow, arranged into sections. Nothing added or removed.
As our Senior Performance Marketing Manager (m/f/d), you own performance marketing end-to-end: Google Ads and Meta Ads that turn budget into qualified leads. You work closely across Growth, Sales and Product and our first Marketing FTE.
01Your Impact
- Own and scale our Google Ads and Meta Ads accounts end-to-end, strategy, budget allocation, creative testing, and continuous optimization against CAC and pipeline targets.
- Build and maintain landing pages and conversion tracking, so every euro of spend is measurable back to signed projects, not just clicks or impressions.
- Live in the numbers: build your own reporting, connect marketing spend directly to sales revenue, and be ready to defend or change course based on what the data shows.
- Bring a strong bias to action and a KPI-driven mindset, launch tests quickly, kill what doesn't work, double down on what does.
- Accept being measured the way we measure ourselves: on a blend of marketing performance and sales revenue outcomes, not marketing metrics in isolation.
- 3-5 years of hands-on performance marketing experience, with a strong focus on Google Ads and Meta Ads campaign management.
- Very analytical and numbers-driven, comfortable building your own reporting and making budget calls from data, not gut feel.
- Basic experience organizing events, setting up landing pages, and implementing conversion tracking.
- Senior enough to own your channels end-to-end, but genuinely hands-on, open to supporting wherever needed, from fairs to PR to sales materials.
- C2-level German and working English.
- Based in Berlin.
- Attractive VSOP package, market-rate compensation, and a performance-based bonus
- Hybrid work setup (2 days/week in our Berlin office)
- 30 vacation days and Deutschlandticket or Urban Sports Club membership
- Real ownership from day one, flat hierarchies, and a steep learning curve
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DGJ Insight
Our own data about this role and place, from official statistics and our live job index.
Source: OECD Average annual wages, 2025
UN living-cost index for Berlin (ICSC post adjustment 40.2), as of 1 Oct 2026.
Source: ICSC post adjustment classifications (icsc.un.org)
- EU Blue Card: Recognised degree and a job offer above the salary threshold
- Skilled worker visa (Fachkräfte): Recognised qualification and a job offer
- Opportunity Card (Chancenkarte): Points-based job search for up to one year
Official routes: Make it in Germany (Federal Government portal)
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