Strategy and Engagement Specialist

To evaluate your qualifications, your resume must clearly demonstrate how you meet the specialized experience described below. Your resume must not exceed two pages.

To ensure your qualifications can be fully evaluated, we recommend including the following information: Name, address, telephone number, email address; Job Title (if Federal Service, provide series and grade; if not in GS plan, provide GS equivalent grade); Relevant work experience-should include employer name, job title, start and end dates (month/year), the number of hours worked per week and descriptions that explain how you meet the required qualifications in the job announcement.

Education, certifications or licensures-If the job announcement requires any education, certifications or licensures, make sure to include the required information and any required documents like transcripts. Your resume should contain enough information to make a valid determination that you fully meet experience requirements for each grade level you are applying to. If you do not provide enough information for us to determine your qualifications, you may be rated ineligible.

If you have volunteered your service through a National Service program (e.g., Peace Corps, Americorps), we encourage you to apply and include this experience on your resume. The GS-13 salary range starts at $108,173 per year. To qualify, you must have at least one year of specialized experience equivalent to the GS-12 level or higher in the Federal service.

Specialized experience is defined as: Analyzing sales, demand, customer, and stakeholder data to identify trends and recommend marketing strategies and process improvements; Developing communication plans, outreach materials, presentations, reports, and digital content aligned with agency branding and approval requirements; and Coordinating stakeholder engagement activities, customer experience improvements, and outreach events across internal teams and external partners.

Serves as a strategic marketing liaison and expert consultant to senior SED management on a wide range of matters that directly shape and influence ASD strategic outreach and engagement objectives, processes, events, analysis and other activities which rely upon accurate and available enterprise intelligence. Identifies, defines, analyzes, and interprets sales and demand trends and develops appropriate marketing strategies to both build on positive trends and reverse negative trends.

Develops communication plans and messages using a wide range of traditional and social media tactics and activities to achieve communication goals. Collects data from multiple sources and conducts analytical studies designed to enhance current marketing practices and to formulate new marketing strategies. Prepares technical reports or dashboards containing clearly defined findings and makes recommendations for improving the marketing of ASD.

Gathers, analyzes, extrapolates and synthesizes robust enterprise intelligence to recommend processes, plans, presentations, or other data needed for leadership or critical stakeholders.