PUBLIC AFFAIRS SPECIALIST

In describing your experience, please be clear and specific. We will not make assumptions regarding your experience. Applicants who do not fully address the minimum/specialized experience needed for the position in their resume will not be referred for consideration. Your resume must contain your own words. Resumes that are verbatim, from this announcement, any PD's, or any other applicants will not be considered.

MINIMUM REQUIREMENTS: Experience, education or training in administrative, professional, investigative and/or technical work. Experience evaluating information and/or using analytical skills to disseminate effective communication. Experience in compiling reports, letters, memoranda, etc., and required person-to-person contacts to convey information. Experience using computers and automation systems.

SPECIALIZED EXPERIENCE REQUIREMENTS: GS-1035-9: Must have experience in the following: 1-year experience equivalent to at least next lower grade level Experience, education, or training involving knowledge of writing, communication principles, methods and techniques that relate to the public affairs of an agency. Experience in applying and adapting knowledge of strictly controlled situations of an agency. Experience writing articles on routine events of non-controversial subjects.

Experience responding timely and appropriately to requests for information concerning agency programs and services. Experience participating in meetings with specialized groups to listen to and understand feedback on agency programs that are of particular interest to public.

As a PUBLIC AFFAIRS SPECIALIST, GS-1035-9 your duties are below. Develops news releases and feature articles describing Guard sponsored activities or events, presentation ceremonies, etc. Distributes these to local and national print and broadcast media representatives. Responds orally and in writing to requests for information from Guard members, member associations, external audiences or special interest groups.

Determines the sensitivity of data requested and if data is determined to be sensitive or controversial. Coordinates data release with a senior Public Affairs (PA) Specialist. Evaluates local media programming on NG events, activities or communication campaigns to identify potential public relation issues with message content or format. Once identified, advises management on potential causes of the problem and forwards suggestions for resolving them.

Gathers data on public reaction to communication campaigns for analyses and evaluation. When the evaluation is completed, draws the appropriate conclusions and from these develops and submits recommendations to the PAO for improving the campaign's appeal to the general public or target audience. Prepares and disseminates news releases and feature articles to the media for print. Selects and incorporates photographs, film footage, etc., into the release or article to visually enhance the message with viewers.

Consults with the pertinent program specialist to obtain the latest information for use in news releases, radio spots, print articles, meetings and electronic broadcasts. Develops semi-technical written materials to educate a specific audience on the nature and purpose of the NG's programs, policies and practices. Develops positive working relationships with state and local government personnel, community or special interest groups or individuals desiring input on state level NG policy, practices or programs.

Other duties as assigned. D1167000