Senior Sales Manager (Northern Europe) - Acquisition

We are a global team of innovators and pioneers dedicated to shaping the future of observability. At New Relic, we build an intelligent platform that empowers companies to thrive in an AI-first world by giving them unparalleled insight into their complex systems. As we continue to expand our global footprint, we're looking for passionate people to join our mission. If you're ready to help the world's best companies optimize their digital applications, we invite you to explore a career with us!

Are you an exceptional sales leader ready for an unparalleled challenge? We are seeking a highly motivated and results-driven Sales Manager to pioneer and grow our Enterprise Sales organisation for the Northern European market, based out of UK. This role is a unique opportunity to design and lead a high-performing, Enterprise new business team from the ground up, making a significant contribution to our company’s trajectory. If you are passionate about talent development, thrive on change management, and believe in Hands-On Coaching, we want to hear from you.

01Your Opportunity

This is a defining career moment-a chance to build the foundations of a successful enterprise sales engine with a culture of excellence.

• Net-New Enterprise Focus: Drive ambitious growth with a strategic focus on net-new logo acquisition and consistent, high-impact pipeline generation within large, complex enterprise accounts across Northern Europe.
• Hands-On Leadership: We empower you to be a Hands-On Coach. Your management style will prioritise immediate, in-the-room mentorship and support, rather than relying solely on passive metrics or dashboards.
• Unrivalled Development: This role offers significant challenge and scope, providing accelerated professional growth and experiences that directly prepare you for future internal progression and promotion.

02What You'll Do

You will be responsible for driving top-tier performance through expert coaching and meticulous operational oversight of complex sales cycles.

• Coach for Performance: Provide high-impact, day-to-day coaching, joining your Account Executives on calls and strategy sessions to navigate multi-stakeholder enterprise deals and significantly drive performance.
• Strategic Execution: Set clear KPIs and lead the proactive territory planning required to ensure the team consistently overachieves on pipeline and revenue goals in the Southern European market.
• Pipeline Rigor & Hygiene: Instill the discipline required for diligent pipeline hygiene, ensuring the rigorous qualification and disqualification of opportunities to maintain a clean, high-value enterprise forecast.
• Forecasting & Data Mastery: Build and maintain an accurate, reliable sales forecast for long-cycle deals. Leverage data analysis and trend spotting to provide insightful direction and measure rep performance.
• Deal Structure: Instill discipline and clarity by ensuring rigorous application of the MEDDPPICC framework to effectively map out, structure, and close complex enterprise deals.
• Talent Cultivation: Attract, hire, and develop top-tier enterprise sales talent, mentoring them toward success and supporting their long-term career tenure.

03This Role Requires

We seek an established sales leader ready for high accountability and strategic challenge.

• Proven track record in running high-performing Enterprise sales teams with demonstrable success in a net-new acquisition focus.
• Deep familiarity with SaaS/Cloud environments and a proven ability to manage and coach reps through complex, long-cycle, multi-stakeholder deals.
• Exceptional coaching and leadership skills, underpinned by a genuine desire to develop senior talent.
• Proficiency in the MEDDPPICC and COM sales methodologies.
• Strong analytical capability, using data and trends to measure performance, guide strategy, and accurately forecast.
• High levels of resilience, detail-orientation, and a proactive self-starter mentality.
• Practical command of Salesforce CRM.

04Bonus Points

• Demonstrable experience in successfully building a sales team from scratch or managing a team through significant organisational change.
• A leadership philosophy rooted in Hands-On Coaching and presence over passive metrics tracking.
• A professional commitment to long-term tenure and sustained team growth.

Please note that visa sponsorship is not available for this position.

#LI-RM1 #LI-Hybrid

Fostering a diverse, welcoming and inclusive environment is important to us. We work hard to make everyone feel comfortable bringing their best, most authentic selves to work every day. We celebrate our talented Relics’ different backgrounds and abilities, and recognize the different paths they took to reach us, including nontraditional ones. Their experiences and perspectives inspire us to make our products and company the best they can be. We’re looking for people who feel connected to our mission and values, not just candidates who check off all the boxes.

If you require a reasonable accommodation to complete any part of the application or recruiting process, please reach out to

We believe in empowering all Relics to achieve professional and business success through a flexible workforce model. This model allows us to work in a variety of workplaces that best support our success, including fully office-based, fully remote, or hybrid.

05Our hiring process

In compliance with applicable law, all persons hired will be required to verify identity and eligibility to work and to complete employment eligibility verification. Note: Our stewardship of the data of thousands of customers means that a criminal background check is required to join New Relic.

We will consider qualified applicants with arrest and conviction records based on individual circumstances and in accordance with applicable law including, but not limited to, the San Francisco Fair Chance Ordinance.

Headhunters and recruitment agencies may not submit resumes/CVs through this website or directly to managers. New Relic does not accept unsolicited headhunter and agency resumes, and will not pay fees to any third-party agency or company that does not have a signed agreement with New Relic.

New Relic develops and distributes encryption software and technology that complies with U.S. export controls and licensing requirements. Certain New Relic roles require candidates to pass an export compliance assessment as a condition of employment in any global location. If relevant, we will provide more information later in the application process.

Candidates are evaluated based on qualifications, regardless of race, religion, ethnicity, national origin, sex, sexual orientation, gender expression or identity, age, disability, neurodiversity, veteran or marital status, political viewpoint, or other legally protected characteristics.

Review our Applicant Privacy Notice at https://newrelic.com/termsandconditions/applicant-privacy-policy

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