Senior Product Marketing Manager
hellofresh is hiring for the position of Senior Product Marketing Manager in Sydney, Australia. The listing describes it as a full-time, senior position with hybrid working.
DGJ summary of this job
Our own short read of this listing, built only from the facts it gives. The employer’s original text follows further down.
hellofresh is hiring for the position of Senior Product Marketing Manager in Sydney, Australia. The listing describes it as a full-time, senior position with hybrid working.
From the advert, the main requirements are 5+ years of experience.
The advert mentions project management and CRM among the skills and tools for this role.
The employer does not state a salary in this listing; DGJ Insight below shows an official pay benchmark for the place where one exists.
Visa sponsorship is not mentioned. Applicants from outside Australia should check the official work permit route before applying.
Dev Global Jobs found this job on Arbeitnow on Nov 1, 2026.
- Employer
- hellofresh
- Location
- Sydney, Australia
- Work mode
- hybrid
- Job type
- Full-time
- Level (from the title)
- senior
- Pay
- Not stated by the employer
- Experience asked
- 5+ years
- Found
- Nov 1, 2026 on Arbeitnow
- Employer text
- 465 words, about 2 min to read
- Apply only on the official page (arbeitnow.co.uk). Dev Global Jobs is not the employer and never asks for a fee.
- Compare your own experience with the 5+ years the advert asks for, and show it clearly near the top of your CV.
- Mirror the skills the advert names (project management and CRM) in your CV where you really have them; applicant tracking systems look for these words.
- Read the employer’s full text below (about 2 min) before you apply.
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DGJ Insight
Our own data about this role and place, from official statistics and our live job index.
Source: OECD Average annual wages, 2025
UN living-cost index for Australia (ICSC post adjustment 38.5), as of 1 Oct 2026.
Source: ICSC post adjustment classifications (icsc.un.org)
- Skills in Demand visa (subclass 482): Employer sponsorship for occupations on the skills list
- Employer Nomination Scheme (subclass 186): Permanent residence with employer nomination
- Skilled Independent (subclass 189): Points-tested permanent visa without sponsorship
Official routes: Department of Home Affairs
About the role
Full text from the employer, as published on Arbeitnow, arranged into sections. Nothing added or removed.
01Job Description
As the Senior Product Marketing Manager, you will lead the planning and delivery of how we launch, merchandise, and showcase our products across Australia and New Zealand. Sitting at the intersection of Product Strategy, Brand Marketing, and Global Product Marketing, you will translate customer insights, product innovations, and commercial priorities into compelling storytelling and high-impact marketing activity.
This role is based in Chippendale, Sydney and reports to the Director of Brand Marketing ANZ.
02You will..
- Lead the development and end-to-end execution of go-to-market plans for priority product launches, new propositions, and major business initiatives across Australia and New Zealand.
- Own the integrated merchandising calendar and optimise product presentation across key touchpoints, including our app, web, menu UX, and CRM channels.
- Develop clear creative briefs and messaging frameworks, partnering closely with Brand Marketing, Global Creative, Editorial, and Digital Operations teams to ensure consistent storytelling.
- Integrate product priorities into key brand campaigns, partnerships, and seasonal marketing moments.
- Collaborate with Digital Operations and Global teams to plan, test, and optimise digital merchandising placements and features.
- Partner with Product Strategy, Growth, and Analytics to track campaign performance, evaluate customer behaviour, and deliver actionable post-launch reviews.
- Shape local product marketing strategy by applying customer research, commercial priorities, and competitive intelligence to drive ongoing engagement and retention.
03You have..
- 5+ years of experience across product marketing, brand marketing, proposition development, or go-to-market strategy, ideally within consumer goods, e-commerce, or subscription businesses.
- A proven track record of managing and delivering multi-channel product launches or merchandising initiatives from brief through to launch.
- Practical experience working across digital customer journeys, content management, conversion optimisation, and merchandising touchpoints.
- Strong commercial acumen and analytical capability, with experience using customer insights and data to guide decision-making.
- Exceptional project management skills with meticulous attention to detail and experience navigating complex cross-functional or global matrix teams.
04You are..
- A natural storyteller who can translate complex product details into simple, engaging, customer-first messaging.
- A proactive, hands-on doer who balances strategic thinking with a passion for flawless execution.
- A collaborative and curious team player who enjoys bringing diverse stakeholders together to deliver shared goals.
- Passionate about food, customer experience, and finding better ways to make HelloFresh better every day.
05What you’ll get in return…
- The chance to have a significant impact in a leading global food technology company
- Flexible working arrangements
- Egoless environment, constant learning with room for personal growth
- Free access to Headspace
- Internal learning & development
- A diverse and vibrant international environment, with offices in 18 countries
- Company discount - 70% off HelloFresh & 40% off Youfoodz
Start Date: Immediately available - Can wait a notice period
Duration: Permanent full time role
Location: Chippendale Head Office - hybrid working environment
Salary: Competitive salary & employee benefits
#LI-Hybrid
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