Director of Audience, Insights, Research and Evaluation

Specialized Experience Statement: Candidates must possess at least one year of specialized experience, equivalent in responsibility to the GS-13 level in the Federal service or private sector: leading audience research and evaluation; providing qualitative/quantitative findings that are used to impact the institutional strategy, decision-making, and continuous improvement for audience/insight and engagement purposes.

OPM Qualifications Standard: Individual Occupational Requirements: Miscellaneous Administration and Program Series 0301 Associated Group standard: Group Coverage Qualification Standard for Administrative and Management Positions Merit promotion applicants must meet the time-in-grade requirement as defined in 5 CFR 300, Subpart F. You must meet all qualification and eligibility requirements by the closing date of this announcement.

Experience refers to paid and unpaid experience, including volunteer work done through National Service programs (e.g., Peace Corps, AmeriCorps) and other organizations (e.g., professional; philanthropic; religious; spiritual; community, student, social). Volunteer work helps build critical competencies, knowledge, and skills and can provide valuable training and experience that translates directly to paid employment. You will receive credit for all qualifying experience, including volunteer experience.

Note: Applicants who are referred to the hiring office for selection consideration may be required to submit writing and/or work samples as part of the interview/selection process. If the hiring office decides to request a writing and/or work sample as part of its selection process, the vacancy contact will reach out to you by email to: (1) inform you of this requirement; and (2) provide further instructions.

The National Gallery of Art serves the nation by welcoming all people to explore and experience art, creativity, and our shared humanity. This position is located in the Department of Visitor Experience and Evaluation (DD-VE) and reports to the Chief Experience Officer.

The Director of Audience Insights, Research, and Evaluation leads the Gallery's audience, research and evaluation functions, ensuring that the Gallery develops a comprehensive understanding of its audiences and applies that knowledge to institutional strategy, decision-making, and continuous improvement. Duties for this position include.

Works closely with the Chief Experience Officer developing and establishing long-range strategy/priorities for audience research and evaluation ensuring alignment with institutional goals and emerging needs. Leads cross-departmental insights initiatives, develops external research partnerships, and advances responsible methods and professional exchange. Synthesizes research, visitation, and market data into recommendations for institutional decisions.

Prioritizes research requests and allocates staff capacity and funding according to institutional significance, audience impact, and available resources. Assigns work, evaluates performance, coaches staff, and oversees project-based contract personnel.